Yes you read that correctly, since Grindhouse and Hostel 2 flopped Roth has to make money somehow. So why not sell T-shirts (See Here) from his fake Grindhouse trailer Thanksgiving at Hot Topic? Sounds like a good idea to me, cash in on the pseudo-punk and goth kids who were too clueless to go see the films in the first place, and I am not being sarcastic.
You can even get a poster here









